Privacy Policy

Introduction

Your privacy is important to us. It is Cabo Eletro's policy to respect your privacy regarding any information we may collect on the Cabo Eletro website and on other channels we operate.

Cabo Eletro operates this store and this website, including all related information, content, features, tools, products and services (the "Services"). This Privacy Policy describes how we collect, use and share your personal data when you visit, use, make a purchase or communicate with us, in compliance with the General Data Protection Law (LGPD — Law No. 13,709/2018).

We only request personal information when we truly need it to provide you with a service, by fair and lawful means, with your knowledge and consent. In the event of a conflict between the Terms and Conditions and this Privacy Policy, this Policy prevails regarding the collection, processing and sharing of personal data.

By using and accessing the Services, you declare that you have read this Policy and understood how your data is processed.

1. Personal data we collect or process

"Personal data" is information that identifies or can reasonably be associated with you. Anonymized data, which does not allow identifying you, is not considered personal data. Depending on your interaction with the Services, we may collect or process the following categories:

• Contact data: name, address, billing address, delivery address, phone and email.
• Financial and payment data: credit/debit card information, account details, payment method, confirmation and transaction details. (Full card data is processed directly by the payment processor.)
• Registration and account data: username, password, preferences and settings. For invoicing by CNPJ: legal name, CNPJ and state registration.
• Transaction data: items viewed, added to the cart or wishlist, purchased, returned, exchanged or cancelled, and order and quote history.
• Communications: information you include when contacting us, for example in a support request.
• Device data: device, browser, network connection, IP address and unique identifiers.
• Usage data: information about how and when you interact with and browse the Services.

2. Sources of personal data

We may collect personal data from the following sources:

• Directly from you, when creating a registration, using the Services, communicating with us or otherwise providing your data;
• Automatically through the Services, from your device and through cookies and similar technologies;
• From our service providers, when we hire them to enable technologies or when they process data on our behalf;
• From our partners and other third parties.

3. Legal bases for processing

We process your personal data only when supported by one of the legal bases set out in article 7 of the LGPD, in particular:

• Performance of a contract: to process orders, payments, deliveries, exchanges and returns.
• Compliance with a legal or regulatory obligation: invoice issuance, tax and accounting obligations.
• Legitimate interest: security, fraud prevention, improvement of the Services and relationship communication, always respecting your rights and expectations.
• Consent: for specific purposes such as direct marketing and certain cookies, which may be revoked at any time.

4. How we use your personal data

• Provide, personalize and improve the Services: perform the contract, process payments, fulfill orders, manage your account, arrange shipping, enable exchanges and returns, allow reviews and recommend products related to your purchases.
• Marketing and advertising: send promotional communications by email, message or other channels and display ads, including based on items viewed or added to the cart, subject to your consent when required.
• Security and fraud prevention: authenticate your account, ensure a secure payment and purchase environment, and detect, investigate and act against fraudulent, illegal or malicious activities. You are responsible for keeping your credentials confidential and not sharing them.
• Communication with you: provide support, respond to requests and maintain the commercial relationship.
• Legal reasons: comply with the law, respond to valid legal requests from authorities, and investigate or enforce our terms and policies.

5. How we share your personal data

We do not share personally identifiable data publicly. We may share your data with third parties for legitimate purposes and within the limits of this Policy, including:

• Service providers acting on our behalf (technology, payment processing, data analysis, customer service, cloud storage, logistics and transport).
• Commercial and marketing partners, for advertising services, who will process your data according to their own policies. Where applicable, you may request that we not share your data for targeted advertising.
• At your request or with your consent, for example to ship products via the carrier or through the use of login and social media integrations.
• Companies of the same economic group, when applicable.
• In corporate transactions (such as a merger or acquisition), to comply with legal obligations (including responses to requests from authorities), enforce our terms and protect our rights and those of our users.

6. Relationship with the platform and payment processors

Part of the Services is enabled by Shopify and by the technology platforms and payment processors active at checkout. The information you submit may be transmitted and processed by these providers exclusively for the provision and improvement of the Services, and processing may occur on servers located in countries other than yours.

In these situations, the third party may act as a processor or controller of the data depending on the purpose, being responsible for the processing it carries out directly. We recommend reading these providers' privacy policies.

7. Cookie Policy

What are cookies?

As is common practice on almost all professional websites, this site uses cookies, which are small files downloaded to your computer to improve your experience. This section describes what information they collect, how we use it and why we sometimes need to store them, as well as how you can prevent their storage, which may impair certain site features.

How do we use cookies?

We use cookies for several reasons, detailed below. In most cases there are no standard options to disable cookies without disabling features they add to the site. It is recommended to keep cookies if you are not sure whether you need them.

Disabling cookies

You can prevent the setting of cookies by adjusting your browser settings (see your browser's Help). Disabling will affect the functionality of this and many other sites. For this reason, it is recommended not to disable them.

Cookies we set

• Account-related cookies: to manage the sign-up process and general administration. They are usually deleted on logout, but may remain to remember preferences.
• Login-related cookies: to remember that you are logged in and avoid logging in again on each page. Removed on logout.
• Email newsletter cookies: to remember whether you are subscribed and display relevant notifications.
• Order processing cookies: essential to remember your order between pages and process it correctly.
• Survey cookies: to remember who has already participated in surveys and provide accurate results.
• Form cookies: to remember data entered in contact or comment forms, facilitating future correspondence.
• Site preference cookies: to remember your usage preferences and personalize your experience.

Third-party cookies

In some cases we use cookies from trusted third parties. This site uses Google Analytics, one of the most widespread analytics solutions on the web, to understand how you use the site (time spent, pages visited) and improve your experience. For more information, see the official Google Analytics page.

We also use third-party analytics to measure site usage, test new features and understand how many visitors complete purchases, which helps us plan our advertising costs and offer the best possible price.

8. Third-party sites and links

The Services may contain links to sites operated by third parties. We have no control over the content and practices of these sites and are not responsible for their privacy policies, accuracy or security. Information shared by you in public environments or on third-party social networks may be seen by other users. The presence of these links does not imply endorsement of the content or operators of these sites.

9. Data of children and adolescents

The Services are not intended for minors, and we do not intentionally collect data from children or adolescents without consent and in their best interest, under the terms of the LGPD. If you are a parent or guardian of a minor who has provided us with data, contact us through the channels below to request deletion.

10. Data security and retention

When we store data, we protect it by commercially acceptable means to prevent loss, theft and unauthorized access, disclosure, copying, use or modification. No security measure is completely impenetrable, and information sent through unsecured channels may be exposed during transmission. We recommend not using insecure channels to send sensitive or confidential data.

We retain your personal data only for as long as necessary to provide the Services, comply with legal obligations, resolve disputes and enforce our contracts and policies.

11. Your rights (LGPD)

Under the terms of article 18 of the LGPD, you may, at any time and upon request, exercise the following rights over your personal data:

• Confirmation and access: confirm the existence of processing and access your data.
• Correction: request the correction of incomplete, inaccurate or outdated data.
• Anonymization, blocking or deletion: of unnecessary or excessive data, or data processed in violation of the law.
• Portability: request the portability of data to another provider, subject to commercial and industrial secrets.
• Deletion of data processed with consent, except for legal retention situations.
• Information about the sharing of your data.
• Withdrawal of consent and information about the consequences of refusal.

Communication management: you may stop receiving promotional emails at any time through the unsubscribe link in the messages. Even so, we may send non-promotional communications, such as notices about your account or your orders.

You are free to refuse to provide personal data, understanding that we may not be able to offer some of the desired services. We will not discriminate against you for exercising your rights. We may request verification of your identity before fulfilling the request, and you may designate a representative to act on your behalf, upon proof.

If you reside in the United Kingdom or the European Economic Area, you may also have the right to object to or restrict processing for certain purposes and to withdraw consent, without prejudice to the lawfulness of prior processing.

12. Complaints and National Authority (ANPD)

If you have complaints about how we process your personal data, contact us through the channels below. You also have the right to lodge a complaint with the National Data Protection Authority (ANPD).

13. International transfers

Your personal data may be transferred, stored and processed outside the country where you reside, for example through technology and payment providers. In these cases, we adopt adequate safeguards and recognized international transfer mechanisms, as required by the LGPD.

14. User commitment

The user agrees to make appropriate use of the contents and information that Cabo Eletro offers on the site, on an illustrative but not limiting basis:

• A) Not to engage in illegal activities or activities contrary to good faith and public order;
• B) Not to spread propaganda or content of a racist or xenophobic nature, betting houses, games of chance, illegal pornography, advocacy of terrorism or content against human rights;
• C) Not to cause damage to the physical (hardware) and logical (software) systems of Cabo Eletro, its suppliers or third parties, nor to introduce or spread viruses or any systems capable of causing such damage.

15. Changes to this Policy

We may update this Privacy Policy periodically, to reflect changes in our practices or for operational, legal or regulatory reasons. The revised version will be published on this page, with the corresponding update date. Continued use of the Services after publication represents acceptance of the changes.

16. Data Protection Officer (DPO) and contact information

To exercise your rights or clarify questions about the processing of your data, contact our Data Protection Officer:

Email: comercial@caboeletro.com

Company details:

Legal name: Cabo Eletro Comercial LTDA
CNPJ: 04.678.459/0001-08
Address: Rua Amélia Pyramo, 30 — CEP 30642-450, Belo Horizonte/MG, Brazil
Phone: (31) 98707-2283
WhatsApp: +55 31 99010-3100
Email: comercial@caboeletro.com

Service hours (Brasília time): Monday to Friday | 08:00 to 17:00

We aim to respond to your requests within 24 hours.